This sort of scenario was so undesirable that societies must have created money to facilitate trade, argues Smith. Aristotle had similar ideas, and they’re by now a fixture in just about every introductory economics textbook. “In simple, early economies, people engaged in barter,” reads one. (“The American Indian with a pony to dispose of had to wait until he met another Indian who wanted a pony and at the same time was able and willing to give for it a blanket or other commodity that he himself desired,” read an earlier one.)
At least at for my children, all of the little league sports are sponsored by different local businesses. They usually pay the cost of uniforms and donate a certain amount of snacks and such. In return, they get their company name on the jersey. The school often have fundraiser auctions and things, too, that are sponsored by the booster club. A lot of places donate laptops or other items in exchange for them mentioning that their company donated the product.